Answers › Glossary › What is a WABA? What is a WABA? A WABA is a WhatsApp Business Account. With Bridge, the business owns its own WABA. Last updated September 29, 2026 Related answers What is a conversation in Bridge? What is the Incoming queue? What is a handoff? What does Take over mean in Bridge? See it in Bridge Bridge's team can walk you through this on a demo. Book a demo
